Austin-based mobile apps and ads platform company Digital Turbine announced it has scooped up mobile ad platform Mobile Posse for near $66 million.
“The strategic rationale for the acquisition is very strong,” Mobile Posse CEO Jon Jackson said in a statement. “We believe that Mobile Posse’s content discovery platform and Digital Turbine’s distribution and relationships combine to create a powerful and highly-differentiated industry solution.”
That adds to a growing business lineup for Austin’s Digital Turbine, which also has offices in Durham, N.C., Tel Aviv, San Francisco and Singapore. Founded in 1998, the company reported $36 million in third quarter revenue, which was an all-time high. The new quarterly revenue number was 18 percent above revenue from the same timeframe last year.
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